This June, at the VCU Brandcenter, 30 people will discard old ways of managing accounts to champion new approaches, to ride the waves of change, to become leaders.

What is it? For five days, some of the sharpest minds in the advertising industry will converge on Richmond, Virginia for the sole purpose of transforming ordinary account managers into powerful agents of change. Participants will learn how to help win new business and grow existing accounts, how to discover new opportunities across the digital landscape, how to bring out the best in their creative partners and develop trusting relationships with clients.

Who should attend? Mid- to senior-level account managers, account leaders, account directors or anyone responsible for leading accounts and managing client relationships.

Program is limited to 30 people so be sure to book early. Cost: $3,750 by May 15; $4,750 after May 15.

» Register online

Questions? Contact Megan Clifton, VCU, mclifton@vcu.edu; or David Prince, SVP, Talent Development, 4A's, dprince@aaaa.org