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Last Modified: 2/28/2012

McCann New York

AGENCY CONTACT INFORMATION
McCann New York	Phone (646) 865-2000
622 Third Avenue	Fax (646) 487-9610
New York, NY 10017-6707	URL www.mccannny.com
	Contact Barbara Yolles
	E-mail barbara.yolles@mccann.com

AGENCY OWNERSHIP

Holding Company

AGENCY DESCRIPTION

McCann is a company built on Truth, and the power of truth to transform brands and businesses.
We believe that Truth is a catalyst for authentic ideas, genuine ideas, ideas that will be believed, embraced and advocated by people in their everyday lives. And through these ideas, truth is able to drive positive change in a brand’s relationships with its consumers and its employees. Measurable change. In this way, Truth is magic.
So we dedicate ourselves to the pursuit of Truth like no other agency. We invest significant resources in global truth studies that hunt for the truth about people and culture. Like the Truth About Youth and the Truth About Privacy. And we put the Truth at the center of our briefs and our culture. We use our global reach to create a worldwide network of truth hunters for our clients’ brands.
Finally, we embed the Truth into our core business practices and relationships, ensuring absolute honesty and transparency in all of our dealings with clients and partners.

Offices

GLOBAL SERVICE REGIONS

Asia (except China)

Australia

Canada

Caribbean

Central America

China

Eastern Europe

Mexico

South America

South Pacific

Western Europe

U.S. OFFICES

McCann New York

622 Third Avenue,

New York, NY 10017

Phone: (646) 865-2000

McCann Birmingham

360 West Maple Road,

Birmingham, MI 48009

Phone: (1.2) 48.-203.8000

McCann Los Angeles

5700 Wilshire Blvd. Suite 225,

Los Angeles, CA 90036

Phone: (323) .90-07100

McCann Miami

5820 Blue Lagoon Drive,

Miami, FL 33126

Phone: (1.3) 05.-269.3600

McCann Salt Lake City

32 Exchange Place, Suite 200,

Salt Lake City, UT 84111

Phone: (1.8) 01.-257.7700

McCann San Francisco

600 Battery Street,

San Francisco, CA 94111

Phone: (415) .26-25600

Staff

TOTAL NUMBER OF EMPLOYEES
Office Employees	201-500
Total US	500+
Total Worldwide	500+

BIOS

Matt Donovan, EVP, Managing Director

Matt has recently joined as the EVP, Managing Partner for McCann NY, leading day-to-day operations for the agency.

He spent the past 9 years at Euro RSCG in senior strategy roles in Australia, Asia Pacific and New York, most recently as Global CSO for Digital and Social Media for IBM, and digital strategy leader for North America. Prior to that he launched FCBi Australia, the digital arm of FCB, and Euro's brand consulting arm Euro RSCG Leap in New York.

Additional experience includes IBM, Dell, Intel, Sandisk, 3Com/Palm, Orange Telecommunications, Panasonic, and Samsung.

He lives with his wife, and son in New York.

Linus Karlsson, Chairman & Cheif Creative Officer

Linus Karlsson, one of the advertising industry's most respected and honored creative executives, joined McCann Erickson in February 2011 as Chairman and Chief Creative Officer of McCann's New York and London agencies. Linus joined McCann from Mother NY, which he co-founded in 2003, and which was named Creativity's Agency of the Year in 2009. The honor was based on the agency's innovative business model and groundbreaking work for clients such as Target, J&J, Stella Artois, Dell, NBC, Coke and Cadbury.

Linus began his advertising career as a founding member of Paradiset, a Swedish start-up agency later acquired by DDB. There, he was part of the team that created the celebrated campaign for Diesel Jeans, which went on to win a Grand Prix at Cannes, and later was inducted into the Clio Hall of Fame. In 1996, Linus moved to Fallon in the U.S, working on accounts such as Miller Lite, Virgin Mobile, United Airlines, BMW and MTV. Seven years later, he opened the doors of Mother, NY.

As a globalist, Linus has deeply immersed himself in both U.S and European business communities, attracting talent and inspiring diversity of thinking. In addition to his creative roles in New York and London, Linus is a member of McCann's Creative Leadership Collective, charged with designing and implementing a new creative measurement standard for work, and raising the standards of creative excellence across the world.

In addition to his Cannes and Creativity magazine honors, Linus has won numerous Gold in Cannes as well as in most top global creative festivals. He created one of the "20 best American ad campaigns ever" (for MTV), according to Creativity Magazine, which also named him as one of the "50 most influential creative people in the world", and the Museum of Modern Art has selected his work for their archives.

Hank Summy, President, North America

Hank Summy, one of the industry’s most well-regarded digital marketing executives, joined McCann Erickson North America as President in October 2011, with management oversight for McCann agencies across the U.S. and Canada and an initial focus on McCann’s flagship New York office. Along with the established leadership team, his responsibility is to deliver the highest standards of creative excellence, strategic innovation, digital velocity and performance measurement.

Devika Bulchandani, EVP, Chief Strategy Officer

Clients & Brands

Agency Clients And Brands

Client Name:

Verizon

Brand(s)/Services Provided:

Verizon Wireless, Verizon Communications, Verizon FiOS

Creative Production-AOR
Strategy/Planning-AOR

Client Name:

Pfizer

Brand(s)/Services Provided:

Viagra, Aricept, Cervarix

Creative Production-AOR
Strategy/Planning-AOR

Client Name:

MasterCard

Brand(s)/Services Provided:

MasterCard

Creative Production-AOR
Strategy/Planning-AOR

Client Name:

Weight Watchers

Brand(s)/Services Provided:

Weight Watchers

Creative Production-AOR
Strategy/Planning-AOR

Client Name:

L''Oreal

Brand(s)/Services Provided:

L'Oreal

Creative Production-AOR
Strategy/Planning-AOR

Client Name:

Kohl''s

Brand(s)/Services Provided:

Kohl's

Creative Production-AOR
Strategy/Planning-AOR

Client Name:

Nikon

Brand(s)/Services Provided:

Nikon

Creative Production-AOR
Strategy/Planning-AOR

Client Name:

U.S. Army

Brand(s)/Services Provided:

U.S. Army

Creative Production-AOR
Digital/Interactive-AOR
Strategy/Planning-AOR

Client Name:

Staples

Client Name:

Merck

Brand(s)/Services Provided:

Nasonex, Singulair & Dulera

Creative Production-AOR
Strategy/Planning-AOR

Billings & Revenue

BILLING/ REVENUE RANGES

MEDIA

Specialized Services

SERVICE OFFERINGS

Industry Experience

INDUSTRIES

Apparel & Fashion | apparel

Apparel & Fashion | jewelry & accessories

Appliances

Automotive | vehicles

Business Services & office products

Consumer Services

Cosmetics, perfumes & toiletries

Education

Financial services | banking

Financial services | credit cards

Food & Beverage | food

Food & Beverage | soft drinks

Government | military & defense

Healthcare | direct to consumer (DTC)

Home Products | home furnishings

Home Products | home improvements (Hardware, paint, plumbing, gardening)

Home Products | housewares

Household Supplies

Industrial, Manufacturing & chemicals

Luxury & Imported products

Non-profit, associations & public services

Public Relations

Restaurants

Retail

Technology | .com business

Technology | communications

Technology | computer hardware & software

Technology | consumer electronics

Telecommunications

Travel | airlines

Travel | automobile rental

Travel | hotels & resorts