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Helen Miranda
4A's Agency Search Liason

Bandy Carroll Hellige Advertising + Public Relations

Office Employees0-50
Total US0-50
Total Worldwide0-50
Susan Bandy, Partner
Who would have thought someone with a BA in Theater Arts would get their first break crunching numbers in one of the world’s largest financial districts. But back in 1981, after graduating from Indiana University, Susan launched a whirlwind business career in Sector Analysis Research for institutional investors on Wall Street. It was during this dynamic tenure she faced such market impacts as the divestiture of AT&T, new government regulations in hospital management regarding cost containment and the introduction of drug reinforcement guidelines into the health care industry. Then in 1990 Susan became the first name in advertising (literally) at Bandy Carroll Hellige and has since applied her extensive research experience in the food and beverage industry to over a decade of new product launches for McDonald’s – a client on which she devotes most of her time. And thanks to Susan’s background, advertising’s typical “drama” is always kept well under control.
Mark Carroll, Partner
A lightning quick pace and the ability to manage last minute changes are the order of the day in the newsroom. They’re also pretty handy if you head up your own advertising agency. Just ask Mark - he’s done both. It was at Louisville’s Pulitzer Prize winning daily paper, the Courier-Journal, where Mark launched his advertising career. Then in 1982, he took his trademark ability to thrive in a high-paced, high-pressure environment and broke into the agency side of advertising. Since then, Mark has overseen numerous new product and service launches with clients that include Anthem Blue Cross Blue Shield, Harris Corporation, Digital Processing Systems, Colgate Palmolive and McDonald's. And it was a great day in 1989 when Mark, along with Susan Bandy and Tim Hellige, created Bandy Carroll Hellige – a full service agency and PR firm that’s ready to handle all your newspaper advertising… and your TV, your radio, your web site or anything else your communications strategy might need.
Tim Hellige, Partner
Because most of his career has involved working with consumer and retail products and services, few people have the branding experience (and range) of Tim Hellige. After earning his undergraduate degree in marketing from the University of Louisville and an MBA from Bellarmine University, Tim took worked on notable Fortune 500 companies like American Airlines, Hibernia Corporation and Oldsmobile. Before entering the ad agency business he was the National Advertising Manager for Devoe Paint. And, at BCH, Tim has been a powerful hands-on force behind brands like the Louisville Zoo, World Championship Wrestling, Bluegrass Cellular, Four Roses Bourbon, Mid America Bancorp, Cucos Mexican Cafe, Time Saver Stores and, one of his biggest brand image accomplishments, the new Frazier Historical Arms Museum. But Tim has always been ready for a challenge. That’s why back in 1989, when he was presented with the opportunity to buy out Bon Advertising with Susan and Mark and start Bandy Carroll Hellige, he took it without a second thought – after all, it was just another new brand he knew he was ready to launch.
Gary Sloboda, Partner
Every morning people gather in Gary’s office to hear him describe what he made for dinner last night. Oh sure, he’s a great cook; but he’s an even better storyteller. In fact, he’s one of Louisville’s best. He’s responsible for unforgettable lines (“Somebody’s Gonna’ Win. It Might As Well Be You.”), earned national recognition for highly effective advertising (One Show, CA, Clio, D & AD, NY Festivals, National Addys and NY Art Directors Club) and has been part of more new product launches than even Procter & Gamble. And Gary knows his stuff when it comes to branding. In fact, he’s been invited by graduate schools to offer seminars on the subject. He’s worked for some of the best agencies in the region, including Ketchum Advertising in Pittsburgh, Sive/Young & Rubicam in Cincinnati, Zero Base Advertising in Columbus, Muller + Company in Kansas, Doe Anderson in Louisville and, of course, is now a partner at Bandy Carroll Hellige. And if you think all that is impressive, just wait ‘till you hear him describe dessert.
Matt Kamer, Partner
Doughnuts to dental insurance. Airports to casinos. Matt has worked his magic for a broad and interesting array of clients during his twelve years in PR, including Krispy Kreme, Toyota Manufacturing, Caesars Indiana, Louisville Regional Airport Authority. Of course, his highest profile stint was as Deputy Communications Director for Louisville Mayor Jerry Abramson, where he developed strategies, held news conferences, created media materials, and conducted media training for key administration staff. Matt’s a solid pro at media and community relations, market introduction, and issue and crisis management – one of those people who is so good you wonder what you ever did without him.