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Marcus Thomas LLC
Office Employees101-200
Total US101-200
Total Worldwide101-200
Discretionary Comments:
Marcus Thomas employs more than 140 full time associates in addition to a battery of freelance specialists in Youngstown and Cleveland, Ohio, and 40 full time associates in Buenos Aires, Argentina
James Nash, Managing Partner
Since joining Marcus Thomas in 1989, Jim has worked with his partners to grow the agency through a merger and three acquisitions, as well as adding services and clients. He was honored for his contributions to the industry as the Advertising Federation of Greater Akron’s 2000 Silver Medal Award Winner, as well as Distinguished Alumni at Kent State University’s School of Journalism. He has a background in marketing, strategic counsel and brand management with Akron Children’s Hospital, Timken Company, Ohio Lottery, Swagelok, Diebold and MTD Products Inc, to name a few. He is a member of the American Advertising Federation (Cleveland) and the American Marketing Association. Jim also serves on the boards of Kent State University’s School of Journalism Advisory Committee, Alzheimer’s Association Cleveland Area Chapter, Conservancy for Cuyahoga Valley National Park and Cuyahoga Valley National Park Trails Forever Legacy Leadership Team. He is past-president of the board for the MAGNET Marketing and Advertising Global Network, and a graduate of Leadership Mahoning Valley and the Leadership Cleveland programs. He holds a bachelor’s degree in journalism/advertising from Kent State University.
Mark Bachmann, Partner/Chief Client Officer
Mark Bachmann’s career started in 1983, back when the emerging media was cable television. (That was a year before Mark Zuckerberg was even born.) Mark and a couple of partners bought a 17-person agency in Youngstown. That was 25 years ago. Mark first met the team from Johnsonite in 1996, when it was a $30 million wall base company with big dreams. He has led the agency’s support of that dream since then. As partner and chief client officer, his role is to ensure that the agency is making a mark for its clients. He also oversees the delivery of agency services to a number of clients in the home and building products space. Those clients have included Troy-Bilt, Quanex, Truseal, GE Lighting, Dutch Boy, Krylon, Caterpillar, Pratt & Lambert and Window Nation. While Tarkett knows that the 75-year-old agency works across the spectrum of branded communications, Marcus Thomas has particular depth in the area of digital marketing – even holding patents for technology it invented. Mark has been active in the advertising industry, serving on the association’s national board (4A’s) and various committees. He has a long history of investing time in the community, with involvement in local school boards, Junior Achievement, social justice organizations, Catholic schools and the Boys and Girls Clubs of Cleveland.
Joanne Kim, Partner/Chief Idea Officer
Joanne has been with Marcus Thomas since 1990 and oversees the agency’s creative, production, digital production and project processing services. She has more than 25 years of experience in brand development and advertising, and holds numerous national, regional and local awards for creative excellence, including the prestigious American Association of Advertising Agencies’ O’Toole Award, Communication Arts, The One Show, Print, Telly and national ADDY Awards. Her account experience includes Akron Children’s Hospital, GE, Goodyear, IBM, Nestlé, Troy-Bilt and WKSU. She belongs to the American Advertising Federation – Cleveland and The One Club for Art & Copy in New York, and has taught advertising copywriting at Kent State University. She serves on the boards of Greater Public and the Center for Arts Inspired Learning. Her education includes Parson’s School of Design, New York, and a bachelor’s degree in advertising from Kent State University. She can be found on LinkedIn, Twitter, and her infrequent blog
Jennifer Hirt-Marchand, Partner, Research Director
Joining Marcus Thomas in 1995, Jennifer directs research operations for the agency playing the role of psychologist, cultural anthropologist, statistician, behavioral economist, neuroscientist, sociologist, and let’s not forget, consumer. She also plays a key role in agency and client operations overseeing agency workflow and project processing. She has a background in strategic counsel and brand research, and is passionate about translating data into rich insights that uncover new opportunities for her clients. Jennifer has led major research initiatives for a range of clients, including Quanex, Bendix, Swagelok, Troy-Bilt, The Ohio Lottery and TravelCenters of America to name a few – having earned a reputation for consistently delivering focused, actionable insights to her clients. She is a member of the American Marketing Association, American Psychological Association and Marketing Research Association, also serving on the board of Junior Achievement of Greater Cleveland. Jennifer is a graduate of Cleveland Bridge Builders and has authored both academic and practical industry articles over the past 20 years. She holds a bachelor’s degree in psychology from The Ohio State University.
Phil Johnston, Partner, Strategic Services Group
A partner at Marcus Thomas, Phil directs the agency’s planning and research groups. Since joining the advertising and public relations firm in 1995, he has led major planning initiatives with a wide range of organizations and brands, including Akron Children’s Hospital, Alcoa Wheels, Caterpillar, Lubrizol, Timken, Nestlé and Troy-Bilt, as well as a number of nonprofit organizations. Most recently he has led the planning initiatives for the global brand launches for Diebold and SIRVA, plus the global rebrand for Swagelok. Phil has earned a reputation for consistently delivering focused strategic thinking to his clients and is highly regarded for the creation of the agency’s proprietary planning model, The Equation. He is a frequent speaker on research, branding and strategic planning, and also teaches advertising at Kent State University. Previously, Phil was with the Toronto-based Wolf Group and a journalist for several daily newspapers and business publications in Indiana and New York.
Todd Morgano, Partner, Director of Public Relations
Todd Morgano joined Marcus Thomas in July of 2011 as senior vice president, director of public relations. Todd has more than 25 years of experience with C-suite level counseling and crisis communications, as well as creative viral campaigns and social media. Most recently, he held senior communications positions for several Fortune 500 companies and prominent institutions. Prior to Marcus Thomas, Todd was the public information officer at the Federal Reserve Bank of Cleveland, where he oversaw the bank’s external communications and the development of its social media and measurement platforms. Prior to the Federal Reserve position, he was vice president of corporate communications at National City Bank (now PNC) and head of consumer public relations at Progressive Insurance. Todd has also been a management supervisor, copywriter and producer at a number of agencies, including Dix & Eaton and Northlich. He began his career as a television journalist and currently serves as the marketing chair of the Cleveland Council on World Affairs.