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Lipman Hearne

AGENCY CONTACT INFORMATION
Lipman HearnePhone (312) 356-8000
200 S. Michigan AvenueFax (312) 356-4005
16th FloorURL www.lipmanhearne.com
Chicago, IL 60604Contact Peter Barber
E-mail pbarber@lipmanhearne.com
AGENCY OWNERSHIP
Privately Held
AGENCY DESCRIPTION
Lipman Hearne is a full service marketing agency working with visionary organizations. Our clients are educational institutions, membership organizations, and others serving the general civic good. We provide wide perspectives to our clients, helping them address marketing challenges with ideas that work for both the near-term and the long haul.

Offices


GLOBAL SERVICE REGIONS
Asia (except China)
Australia
Canada
Caribbean
Central America
China
Eastern Europe
Mexico
South America
South Pacific
Western Europe
U.S. OFFICES
Lipman Hearne
200 South Michigan Avenue, Suite 1600
Chicago, IL 60604
Phone: (312) 356-8000

Staff

TOTAL NUMBER OF EMPLOYEES
Office Employees51-100
Total US51-100
BIOS
Minesh Parikh, Chief Executive Officer
Minesh Parikh has more than 12 years of experience developing strategic communications for nonprofits. He specializes in account management, marketing planning, and media planning and buying. Minesh develops and implements integrated marketing programs that produce maximum impact. He holds a B.A. in marketing from Purdue University.
Donna Van De Water, Chief Operating Officer
In addition to her COO responsibilities, Donna Van De Water also leads the agency's research and planning team. With nearly 25 years of marketing experience, she knows what it takes to succeed in a crowded and complex marketplace. She’s worked with hundreds of organizations, including colleges and universities, arts and cultural institutions, advocacy organizations, and professional associations.

Donna has a Ph.D. in psychology from Loyola University of Chicago, where she also taught for 10 years. She holds an M.B.A. from Northwestern’s Kellogg Graduate School of Management, where she served as a faculty member teaching research methods in marketing.
Peter Barber, EVP, Business & Account Development
A nationally recognized marketing professional, Peter has nearly 30 years of leadership at global agencies including DDB, Bozell, and Leo Burnett. As Lipman Hearne’s business development leader, he’s a marketer’s marketer: bringing new clients to our agency and ensuring their success. Peter has his BA in Journalism from Drake University.
Jeremy Ryan, EVP, Creative & Digital Services
Jeremy Ryan is an award-winning digital and creative executive with expertise in strategic planning and execution of multichannel initiatives to strengthen market presence and gather audience engagement. He brings with him a tremendous amount of leadership experience, including past work with Accenture and Schawk! Jeremy has a Bachelor of Arts degree from Muhlenberg College.
Alexia Koelling, EVP, Consulting & Account Management
Alexia leads the consulting team at Lipman Hearne, drawing from her experience as a multi-award-winning communications associate director, project and stewardship manager, and media and overall strategist for well-known national corporate brands, including Kraft and P&G. Alexia is a graduate of the University of Chicago.
Sara Stern, EVP, Philanthropic Marketing
Sara Stern leads the philanthropic marketing team at Lipman Hearne, which has successfully helped clients raise over $24 billion through effective fundraising communications efforts. Prior to joining us Sara worked with Rush University Medical Center, the Alzheimer’s Association, Illinois Institute of Technology, and Burson-Marsteller.

Sara has lectured on integrated marketing communications for the Council for Advancement and Support of Education (CASE), Academic Impressions, the Association of Fundraising Professionals (AFP), and Development Dialogues. Sara received her A.B. in Government from Smith College.
Robert Moore, Sr. Consultant, CEO Emeritus
Rob Moore has more than 25 years of experience providing marketing communications counsel for nonprofit organizations. Rob is a frequent presenter at national conferences and a leading contributor to industry periodicals including CASE Currents, Change, Advancing Philanthropy, and Trusteeship. His first book on higher education branding – "The Real U: Building Brands That Resonate with Students, Faculty, Staff, and Donors" – was published by CASE in 2010. He has also written "Net Proceeds: Increased Revenue From Enrollment & Advancement-Guaranteed!" with Lipman Hearne's chairman, Tom Abrahamson.

Rob holds a B.A. from the University of California, Santa Cruz; an M.A. from the University of Idaho; and a Ph.D. in English from the University of Illinois at Chicago.

Clients & Brands


Agency Clients And Brands
Client Name: Northern Arizona University
Client Name: Elmhurst College
Client Name: University of Notre Dame Mendoza College of Business
Client Name: University of Rochester
Client Name: Rowan University
Client Name: University of New Orleans
Client Name: University of Pittsburgh
Client Name: University of the Pacific
Client Name: The Juilliard School
Client Name: MMBB

Billings & Revenue

BILLING/ REVENUE RANGES
Number of Clients
Billing less than $1 Million
and/or Agency Revenue less than $200 Thousand
24
Billing between $1.1 - $3 Million
and/or Agency Revenue between $201 - $600 Thousand
6
Billing between $3.1 - $5 Million
and/or Agency Revenue between $601 Thousand- $1 Million
2
MEDIA
Total gross media placed by this office
Under $50 Million
Allocation percent of media placed by this office
National Broadcast4%
Local Broadcast8%
Print35%
Out of Home23%
Digital (Internet, Mobile, SEM, Viral)30%

Specialized Services

SERVICE OFFERINGS
RevenueSpecialtyDescription
10%Advertising - General Market/ Traditional



20%Brand ConsultingInspired by Daniel Burnham, the master planner of Chicago, our credo is “Make no little brands.” Our experienced global brand consultants capture the essence of an organization, and our award-winning writers and art directors develop branding campaigns that set it apart from the crowd. There’s no question that true branding is a significant investment for a college, university, or professional graduate program.



15%Design



5%Digital/Interactive | Mobile and WirelessEnter optional description



5%Digital/Interactive | Search Engine MarketingEnter optional description



15%Digital/Interactive | Website development, hosting, monitoringLipman Hearne is the only firm that can match tech savvy with award-winning interactive design and expert knowledge of college admissions, branding, and nonprofit fundraising. Whether you’re looking for a website or microsite, a new blog, a banner ad, or HTML blast (or some combination of formats), you won’t have to decide between one firm that gets what you do and another that gets interactive. We get both.



5%Health CareEnter optional description



5%Marketing Data AnalyticsWe’ll reconnect you with your target and find audiences you didn’t even know were out there. We employ a wide variety of research tools and methods in both “analog” and online formats. It’s all in the service of helping you understand your prospects’ desires and drives.



5%Media Buying



5%Media Planning



10%OtherEnter optional description




Industry Experience

INDUSTRIES
Education
Entertainment & Culture | amusement parks
Government | economic development
Government | political
Healthcare | direct to consumer (DTC)
Healthcare | hospitals, healthcare facilities, medical services
Healthcare | managed care
Non-profit, associations & public services
Professional services (Accountants, consultants, lawyers)