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Moroch Partners

AGENCY CONTACT INFORMATION
Moroch PartnersPhone (214) 520-9700
3625 N. Hall St.Fax (214) 252-1724
Suite 1100URL www.moroch.com
Dallas, TX 75219-5114Contact Matt Powell
E-mail mpowell@moroch.com
AGENCY OWNERSHIP
Privately Held
AGENCY DESCRIPTION
Moroch got started in 1981 with a single client and a single mission: to partner with our clients to drive demonstrable business results by integrating data, insights, technology and creativity. Since then we've grown into a fully integrated national marketing firm. And we're proud to say we've done it while remaining independent.

Moroch is a unique agency, in that we are built to ignite relationships between brands and consumers at the local level and do it at a scale. And because of that, our talent, tools and approaches are shaped by looking at the business from the ground up.

Because of our extensive experience in multi-unit retail, we’ve been able to drive year-over-year growth for thousands of brick and mortar locations while helping to build strong brands across channels at a national level. By focusing on a “glocal” approach to marketing, we put just as much importance on single store sales as we do on overall brand management.

Offices


GLOBAL SERVICE REGIONS
Canada
Central America
Mexico
U.S. OFFICES
Moroch Partners/ Denver
165 S Union Blvd, #665,
Lakewood, CO 80228
Phone: (303) 984-6121
Moroch Partners/ Houston
402 Main Street, 5th Floor,
Houston, TX 77002
Phone: (713) 223-2788
Moroch Partners/ Milwaukee
330 E. Kilbourn Ave, #1000,
Milwaukee, WI 53202
Phone: (414) 270-1056
Moroch Partners/Ft. Lauderdale
1 Oakwood Blvd., #150,
Hollywood, FL 33020
Phone: (954) 921-0625
Moroch Partners/Limegreen Moroch/Chicago
140 N Michigan Avenue, #1450,
Chicago, IL 60601
Phone: (312) 625-1170
Moroch Partners/New York City
400 Frank W. Burr Blvd., #36,
Teaneck,, NJ 07666
Phone: (201) 836-2915

Staff

TOTAL NUMBER OF EMPLOYEES
Office Employees201-500
Total US201-500
Total Worldwide0-50
BIOS
Tom Moroch, Founder & Chairman
Tom began the company in 1981 with one client and an idea for an agency: living its clients’ business and getting closer to their customers. That first client is with us still, along with, as you can see from the site, an impressive number of others. Today, Tom focuses on the agency’s strategic direction and McDonald’s business, dividing his time between our Dallas and New York offices.
Pat Kempf, Co-Founder and Vice Chairman
Pat has helped grow Moroch from an agency handling the local McDonald’s business to one of four national brand agencies for McDonald’s. During his 17 years as CEO, Moroch experienced phenomenal growth. As Vice-Chairman of Moroch Holdings Inc., he now manages the interests of Moroch Partners, iNSPIRE! and NEXTMedia.
Matt Powell, CEO
One week into his advertising career, Matt was sent out of town, to observe at his first client meeting. But when his boss didn’t make her flight, he presented the agency’s media plan himself.

Matt’s been stepping up ever since—for accounts as diverse as Neiman-Marcus, Justin Boots and Uniden – and for us at Moroch, where he’s spent the past 18 years solving media puzzles for McDonald’s, Planet Fitness and Six Flags. An evangelist for new platforms and technologies, Matt describes himself as “constantly evolving.” We do well to keep up with him.

Clients & Brands


Agency Clients And Brands
Client Name: McDonald`s
Start Date: 1/1/1981
Brand(s)/Services Provided:
McDonald''sCreative Production-Project
Digital/Interactive-Project
Direct Marketing/CRM-Project
Media Buying-Project
Media Planning-Project
Other-Project
Public Relations-Project
Sales Promotion-Project
Strategy/Planning-Project
Client Name: Six Flags
Start Date: 9/1/2015
Brand(s)/Services Provided:
Six FlagsDigital/Interactive-AOR
Media Buying-AOR
Media Planning-AOR
Other-AOR
Client Name: Planet Fitness
Start Date: 2/1/2015
Client Name: Midas, Inc.
Start Date: 4/1/2011
Brand(s)/Services Provided:
McDonald'sCreative Production-AOR
Digital/Interactive-Project
Direct Marketing/CRM-Project
Media Buying-AOR
Media Planning-AOR
Public Relations-Project
Sales Promotion-Project
Strategy/Planning-Project

Billings & Revenue

BILLING/ REVENUE RANGES
MEDIA
Total gross media placed by this office
$301-500 Million
Allocation percent of media placed by this office
National Broadcast25%
Local Broadcast43%
Print3%
Out of Home18%
Digital (Internet, Mobile, SEM, Viral)10%
All Other1%

Specialized Services

SERVICE OFFERINGS
RevenueSpecialtyDescription
60%Advertising - General Market/ TraditionalEnter optional description



10%Media Buyingbuying national media is a specialized expertise in which we have over 60 years combined experience for clients such as American Airlines, Frito-Lay, Motel 6, TGI Fridays and Midas. Our horizontal vs. vertical staffing structure allows us to provide better service and negotiate better rates saving clients millions of dollars which can be re-expressed into other marketing initiatives.



5%Multicultural | African-American



10%Multicultural | Hispanic/Latino AmericaniNSPIRE! - 49% Moroch Ownership



5%Public RelationsEnter optional description



5%Sales PromotionEnter optional description



5%Urban MarketingEnter optional description




Industry Experience

INDUSTRIES
Apparel & Fashion | apparel
Apparel & Fashion | footwear
Apparel & Fashion | jewelry & accessories
Automotive | aftermarket
Automotive | vehicles
Business Services & office products
Consumer Services
Cosmetics, perfumes & toiletries
Entertainment & Culture | amusement parks
Entertainment & Culture | motion pictures
Food & Beverage | food
Food & Beverage | soft drinks
Healthcare | direct to consumer (DTC)
Healthcare | hospitals, healthcare facilities, medical services
Healthcare | managed care
Healthcare | medical products
Healthcare | pharmaceutical
Media | broadcasting
Media | other
Media | publishing
Non-profit, associations & public services
Professional services (Accountants, consultants, lawyers)
Public Relations
Recreation & Sports | hobbies
Recreation & Sports | sporting goods
Restaurants
Retail
Social Media
Technology | .com business
Technology | communications
Telecommunications
Travel | hotels & resorts
Travel | tourism