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Mason, Inc.

Mason, Inc.Phone (203) 393-1101
23 Amity RoadFax (203) 393-2813
Bethany, CT 06524-3433URL
Contact Charles Mason
Privately Held
Mason, Inc. is a boutique-size agency known for marketing innovation, research-based positioning and sophisticated high-touch account service. Mason has demonstrated exceptional innovation over many years for such prestigious clients as Yale New Haven Health, Saab, General Motors, Duracell, Black & Decker, Beretta and Scandinavian Airlines. Examples of innovative thinking:
• Showed Saab how to increase its parts sales by $7MM in one year with a unique dealer incentive,
• Brought Duracell the concept of readable date codes to overcome battery life concerns,
• Helped Beretta win the unified armed services contract for its 9mm sidearm by first building acceptance among municipal and state police departments,
• Gained national recognition for Smilow Cancer Hospital at Yale-New Haven with the “Closer To Free” campaign that celebrates survivors and hope.
If you are looking to breathe energy into your product, have a tough marketing challenge, or just need a fresh external perspective… we’re your people!