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Helen Miranda
4A's Agency Search Liason

Publicis USA

Publicis USAPhone (212) 279-5550
950 Avenue of The AmericasFax (212) 279-5560
New York, NY 10001-3562URL
Contact Chris Shumaker
Holding Company
At Publicis, we believe we are no longer in the business of creating brand communications. We are in the business of igniting and changing brand conversations. Yesterday was about brands talking to people. Today, brands and people talk to each other. We’re now in a conversation. The role of marketing is to create and to direct the brand conversations in such contagious ways that more people are speaking positively about you than negatively, which as studies prove, translates into customer attraction, acquisition and retention. This is what we do – create contagious ideas that ignite and positively change the brand conversation -- for some of the most sophisticated marketers in the world including Procter & Gamble, Citi, T-Mobile, BMW, Nestle, Curves and Coca-Cola. Publicis USA is the U.S. operating unit of Paris-based Publicis Worldwide, the largest global communications agency within parent holding company, Publicis Groupe, the fourth-largest global communications company.