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MPG Diversity

AGENCY CONTACT INFORMATION
MPG DiversityPhone (646) 587-5000
195 Broadway, 12th FloorFax (646) 587-5005
New York, NY 10007-3126URL www.mpg.com
Contact Lisa Torres
E-mail lisa.torres@mpg.com
AGENCY OWNERSHIP
AGENCY DESCRIPTION
MPG was the first U.S. media agency to develop a specialized multicultural media division. MPG Diversity evolved to provide expertise targeting of Hispanic, African-American, Asian-American, and GLBT communities.

Fully grounded in mainstream media principles and knowledge, with a specialization in multicultural communications - not the other way around - MPG Diversity provides its clients with media and market research, media planning, and media buying services, targeting the U.S. Hispanic, African-American, and Asian populations living in the U.S., as well as the GLBT segments.

MPG is also the #1 media agency in Latin America, which benefits MPG North America by providing access to the most in-depth and comprehensive information on populations that make up the Hispanic segments in the U.S. and Canada. Our objective is to identify in-culture and in-language media vehicles that address the cultural cues that affect your target consumers.
MPG’s Spanish heritage and strong Latin-American presence provides insight and depth of knowledge that our competitors can’t match.

For more details about MPG, please see our headquarters New York profile or go to www.mpg.com.