Event Info

Success Now! Effective Agency Management in Today’s Ever-Changing Environment

Council
October 15, 2015
CharlotteNC 28202
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Hosted by the 4A’s Carolinas Council
Thursday, October 15, 2015
12 pm to 4 pm (Lunch will be provided)
The Foundation For The Carolinas

 
The 4A’s Carolinas Council Board of Governors cordially invites you to attend their premier forum for agency senior executives in the Carolinas advertising community.
 
The business challenges facing agencies today seem overwhelming: project assignments versus retainer relationships, the commoditization of creative and production services, attracting/retaining/transitioning talent to meet changing service needs, dealing with complex/ill-defined RPFs and the ongoing rapid technical evolution of our industry.  However, there are agencies who are successfully navigating through this stormy environment.  Come hear how they’re doing so and the approaches they’re taking that can be helpful for you.   Bring your agency’s management team, too, to share in this highly informative session.
 
Featured presenters are:
 
Kerry Graham, CEO of Bohan Advertising & Marketing – Based in Nashville, TN, Bohan has grown dramatically in the past 5 years and has received the Ad Age Small Agency of the Year 2014 Gold Award (Southeast) and the 2015 Best Agency Culture Silver Award.
 
Andrew Graff, CEO of Allen & Gerritsen in Boston, MA – A&G is a highly awarded agency not only recognized for its creative product, but also for driving inventiveness in how they do business.  As recognized by Fast Company and PSFK, they are leading practitioners in the evolution of the 21st century agency.  
 
The cost of the program is $125 per person for 4A’s members, $225 for non 4A’s members  
 
Reserve your spot now
 
We look forward to seeing you on October 15!
 
The Senior Executives Forum is sponsored by the 4A’s Carolinas Council Board of Governors:
 
Brad Bennett, Council Chair, Wildfire LLC
Gary Walker, Council Vice Chair, Walker Marketing
Roger Beahm, Wake Forest University
Roger Beasley, Erwin Penland
Taylor Bryant, Mullen-Winston Salem
Matt Ferguson, Eric Mower + Associates – Charlotte
Lee Lewis, Lewis Advertising
Peter Mitchell, TSFWoodbine
Gregory Walker, 4A’s